Our Group

Kirène Group, a reference group in Senegal and leader in innovation in West Africa.

Our Brands

The Kirène Group's brands are a source of pleasure, refreshment and accessibility for our consumers, whether they enjoy them with family or friends.

News

Be informed of all the innovations and news of the Kirène Group in Senegal.

Impacts

For more than 20 years, the Kirène Group has been committed to the daily life of the Senegalese people.

Careers

Joining the Kirène Group means joining a fast-growing company with strong ambitions and many brands to express your talent.

Contact

Would you like to contact us? Our teams are at your service to answer your questions.

           
Groupe Kirène > Vision and mission

Vision and mission

COMMIT OURSELVES TO LIVE BETTER

Vision

The Kirène Group has always favored natural ingredients to design healthy and tasty products in a responsible way. The integration of environmental concerns through the use of 100% recyclable packaging and our partnership with Récuplast, as well as the development of local channels and our support for sports, culture and education, mean that our CSR strategy translates into many concrete actions aimed at directly improving the well-being of communities.

Mission

Make our products ever more healthy and accessible, by developing the leadership of our brands and by positioning ourselves in new strategic markets. Our spirit of innovation will be the driving force behind this ambitious vision.