Integrating environmental concerns is second nature to us. This proactive, committed and innovative approach is translated into concrete, long-term actions:
Reducing the carbon footprint
Our carbon footprint is the total environmental impact of our operations. These repercussions are mainly determined by the use of raw materials, our energy consumption and our logistics platform.
That’s why reducing greenhouse gas (GHG) emissions is at the heart of our environmental program.
To do this, we have implemented several actions thanks to the Carbone footprint® report carried out in 2019, namely:
Reducing the impact of PET
Reduce the consumption of PET through the promotion of large formats which is already a reality in our country, as it is used in 88% of 10L and 1.5L bottles production ;
Promoting circular economy in partnership with RECUPLAST, to avoid the incineration of packaging and its abandonment in the land and marine ecosystems. 1 ton of PET bottles collected via RECUPLAST corresponds to 3 tons of CO2 prevented from being released in the environment.
Reducing our energy consumption : The construction of a solar power plant at the DIASS factory of 1805 kWh/kWp/year will allow us to realize Carbon savings of 313 tons of CO2 per year and to fullfill more than ¼ of the energy needs of the factory. Electricity is highly carbon intensive in Senegal: 1 kWh consumed in Senegal => 0.637 kg CO2 emitted.
Selective waste sorting We have been collaborating for several years with the company SOGEVADE in order to set up a management and recovery system for all the waste produced at our plant in DIASS.
A selective sorting garbage can has been set up at the Kirène Group’s headquarters to allow everyone in the building to recycle all waste. Thanks to a partnership with CIPROVIS, a waste collection and recovery company, we give them a second life.
Plastic recycling and the promotion of circular economy
1.1 Partnership with PROPLAST
Thanks to its commitment to environmental protection and sustainable development, Kirène strives to reduce its carbon footprint, to continuously improve on its environmental performance in all aspects of its operations and to partner with suppliers that distribute its products in an environmentally friendly manner.
In compliance with the n°2020-04 law of January 08, 2020, the Kirène Group has decided to assume its extended responsibility as a producer and to contribute to the State’s will by implementing an individual program of collection and recovery of plastic waste, namely plastic bottles.
Through this innovative program, consumers will be able to drop off their plastic bottles at collection points managed by RECUPLAST, the leader in plastic collection and recycling in Senegal. These plastics will be transformed into materials that will be used in the manufacture of new products (trash cans, baskets, shovels, public benches and other innovative uses).
To implement this program and contribute to the construction of a circular economy for plastics, the Kirène Group is committed to working with PROPLAST Industries through RECUPLAST on 02 priority axes :
The communication and awareness raising of the populations on the ecological management of plastic waste ;
The establishment of a system of collection and recovery of plastic waste.
All plastics collected under this individual program will be managed according to the provisions of the law (reuse, recycling, energy recovery, etc.). In addition to the general objective, the specific objectives of this project are many :
Comply with the regulations in force ;
Reduce the impact of plastics on the environment ;
Create green job opportunities as part of the implementation of this project ;
Enhance Kirène’s brand image ;
Raise awareness of distributors and consumers on the ecological management of plastic waste ;
Contribute to the implementation of a circular economy for plastics.
The expected results of this project are many :
The strong involvement of distributors and consumers in the collecting of plastic products from the Kirène Group ;
The installation of 10 RECUPLAST collection points by the Kirène Group ;
The setting up of a mobile collection system with 02 tricycles and a truck offered by Groupe Kirène ;
The collection and valorization, within the framework of this project, of 250 tons of plastics per year ;
The creation of a dozen green and decent jobs.
2. Supporting our partners
The Kirène Group also supports distributors, partners and HORECA (hotels, bars and restaurants) in the management of their plastic materials through the installation of collection bins. This plastic is collected by PROPLAST INDUSTRIE through RECUPLAST and then valorized in a circular economy logic.
The eco-design of our packaging
Our Présséa juices and all our Candia products are packaged in aseptic Tetra Pak® (world leader in the development of biodegradable packaging), which allows them to retain all their flavor and nutritional qualities. The choice of this environmentally friendly packaging also allows us to transport our products without using the cold chain and to limit our greenhouse gas emissions.
In continuity of our commitments to reduce plastic waste, the Kirène Group has naturally put an end to the use of plastic straws with its Candia GrandLait and Candy’Up berlingots to adopt a more ecological solution by replacing them with cardboard straws.
Preserving the ecosystem
Gorée The Kirène Group is assisting the island of Gorée in the implementation of a series of environmental programs, notably the Zero Waste program and selective sorting in households to keep the island clean. In December 2020, we provided the commune with 230 recycled plastic garbage cans and drum garbage cans for waste collection and sorting to optimize recycling as well as cloth bags to reduce the use of plastic bags.
In June 2021 : The rehabilitation of benches and planters on the island’s cornice
14 planters made with 600 ecobricks ;
10 benches made with 120 ecobricks ;
Ngor For the preservation of the island of Ngor, the Kirène Group has supported the Friends of the island of Ngor through donations :
50 trash cans made of recycled plastic ;
200 cloth bags.
World Environment Day at Kirène village The Kirène Group, a major actor in the preservation of the environment, celebrates this day with its employees at Kirène village.
Joining the #RestorationGeneration
6 neighborhoods were cleaned ;
100 trees planted ;
Collection of 230 kg of plastics by RECUPLAST.
Big “Set Setal” at the Place du Souvenir with Ecolibri
On Saturday, September 21, we were at the side of Ecolibrifor the big “Set Setal” organized at the Place du Souvenir africain on the occasion of the 2019 World Clean up Day !
The Kirène Group is proud to have been able to take part in this initiative aiming at the cleaning of a part of the West Corniche. Many volunteers joined us throughout the day ans we managed, in a friendly atmosphere, to remove several hundred kilos of waste from the coastline.
A special thanks to our partner RECUPLAST, who didn’t hesitate to lend a hand during this cleaning day